The Power of the Internet
Well, I was checking around my stats and I was surprised to find out that an average blog like mine could hit 1k+ views a month. It sets me thinking that how redundant corporations are spending $1 per view on other media such as newspapers, magazines, print ads when they could just hold their campaign online for just barely $0.01 a view. (which means 100 times savings).
It sets me thinking that the social revolution of the internet as allowed small and medium enterprises to thrive with low cost advertising and home based offices - thus bringing down the cost of operations - which in turn equals to savings for consumers.
It does set me thinking that in time to come, print advertisements will become redundant and everything will be based online - on a global scale. The competition is not local, it is global. You can hire a marketing agency from Australia by outsourcing online and a group of engineers from Taiwan to design the products and manufacture it in China. Because more people are spending time online, there will not be a need for advertising on print ads, more brand awareness visibility is achieved via online campaigns, especially among Generation Y.
For now, print ads are targeted at those who do not surf online, or are not computer illiterate. However, the illiteracy rate of computer usage will be an unheard thing to come in 50 years. It is advisable for marketeers to consider moving their full fledge operations online with a mobile office. This will result in a decrease in demand for offices and an increase in home based businesses.
Employment will be a thing of the past as everyone will be operating their own business/trade online. Only those who are pc illerate will lose out in this media revolution.
About this entry
You’re currently reading “The Power of the Internet,” an entry on Averal L.
- Published:
- 11.16.08 / 2pm
- Category:
- World
Related Articles
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November 16th, 2008
14:46 SGTI don’t think 1k view per month gives sufficient impact.
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November 16th, 2008
16:42 SGTTraditional medium has its way of sticking round…. Physical books was in danger of becoming extinct after the internet was popularised but that did not happen. While new media is the way to go, views do not equate to sales conversion …. which is also the case with traditional medium thus while net-based advertising has much potential, Print Ads and its counterparts will not be in danger of becoming obsolete anytime soon.
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November 17th, 2008
13:21 SGTPrint’s not going to die out, but the current media industry is slowly trimming away a lot of “excess” as more people move online.
We’re currently in a state of upheaval as once traditional print mediums regroup, and reconsolidate how they earn thru advertising revenue, reorganising content producers to meet consumer demand while still being attractive to advertisers.
So we’ll probably see a lot more quality online content in the years to come, but print will still remain unless we can truly bring our media everywhere we go.
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November 17th, 2008
14:12 SGTWelcome to the world of IT. There’s always a feel of satisfaction whereby at least someone out there read what you write. Hopefully you can share more positive message with your readers

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December 2nd, 2008
10:51 SGTHi,
I am intrigued by your ideas and would like to subscribe to your newsletter.
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